Internet Culture/title> <meta name="description" content="Nnigma Internet Culture" /> <meta name="keywords" content="Internet Culture, Culture of the internet, web culture, culture of the web" /> <meta http-equiv="Content-Type" content="text/html;charset=utf-8" /> <meta name="owner" content="Onuora Amobi" /> <meta name="copyright" content="2009 Nnigma Inc." /> <meta name="author" content="Onuora Amobi" /> <meta name="rating" content="General" /> <meta name="ROBOTS" content="index, follow" /> <meta name="revisit-after" content="1 days" /> <link href="content.css" rel="stylesheet" type="text/css" /> <link href="nnigma.css" rel="stylesheet" type="text/css" /> <link href="nnigma2.css" rel="stylesheet" type="text/css" /> <script src="Scripts/AC_RunActiveContent.js" type="text/javascript"></script> <script src="SpryAssets/SpryTabbedPanels.js" type="text/javascript"></script> <link href="SpryAssets/SpryTabbedPanels.css" rel="stylesheet" type="text/css" /> </head> <body> <div id="H"> <div class="topBarC1"> <div class="inner"> <ul> <li class="tel"><strong>Tel:</strong> + 1 (888) 718 0777</li> <li><a href="mailto:Contact@nnigma.com" target="_parent"><strong>Email:</strong> Contact@nnigma.com</a></li> </ul> </div> </div> <div class="inner"> <div id="logo"><a href="http://www.nnigma.com"><img src="assets/logo.gif" alt="Nnigma logo" border="0" /></a></div> <div class="minHeight"></div> <ul id="quickLinks"> <li class="contact"><a href="contactus.html">Contact Us</a></li> </ul> </div> <div id="nav"> <div class="inner"> <ul> <li><a href="index.html" target="_parent">Home</a></li> <li><a href="services.html" target="_parent" class="active">Services</a></li> <li><a href="methodology.html" target="_parent">Methodology</a></li> <li><a href="resources.html" target="_parent" >Resources</a></li> <li><a href="careers.html" target="_parent">Careers</a></li> <li><a href="about.html" target="_parent" >About</a></li> </ul> </div> </div> </div> <div id="maincontent"> <div id="maincontentLeftcol"> <div id="servicesSubcat"> <br /> <h3>Internet Culture</h3> <p><img src="assets/internet-culture.jpg" alt="" class="border" /></p> <p>The internet is a new and ever changing world. The standard rules that apply in everyday business life do not always apply to internet business. </p> <p>This has both an upside and a downside. </p> <p>The upside is that you have the ability to quickly and relatively cheaply reach out and influence a global audience of millions of people all over the world. </p> <p>The downside is that an understanding of the culture of the internet is essential or you could lose credibility with potential customers very quickly. </p> <p>Even worse, a major faux-pas could irreparably destroy your hard-earned reputation. </p> <p>On the internet, the focus is much more customer-oriented. Your customers judge you by your actions, your attention to detail, and your follow through. </p> <p>There are a few major things that you should know and keep in mind about the internet:</p> <ol> <li><strong>The internet is collaborative.</strong> Expect to learn as much from your customers as they learn from you. Success is often measured in terms of mutual connectivity and community.</li> <li><strong>Sharing is a key component.</strong> Your visitors need to feel that you are sharing something valuable with them and adding value to their experience.</li> <li><strong>The hierarchy is bottom-up.</strong> You aren't anything on the internet if people don't want to spend time on your web site, talk about your web site or send others to your web site. Treat the people who visit your web site. with care.</li> </ol> <p>Understanding the culture of the internet and online communities is critical to the success of your business and web presence. Your basic business plan needs to factor in internet cultural trends. </p> <p>There are some very simple questions to consider.</p> <p><strong><em>Who is my audience? </em></strong></p> <p><em><strong>What are the demographics?</strong></em></p> <p><em><strong> Do they read the web site. on the phone as well? </strong></em></p> <p><em><strong>What is their attention span? Will they want a newsletter? </strong></em></p> <p><em><strong>Are they technology savvy or not? </strong></em></p> <p><em><strong>Will they be reading my web site. in the mornings or evenings? </strong></em></p> <p><em><strong>Would it be appropriate to ask them to fill out a survey? </strong></em></p> <p><em><strong>What about a newsletter? </strong></em><strong></strong></p> <p>Identifying your audience and being sensitive to cultural internet trends is critical.</p> <p>The answers to these questions (among others) will be essential to helping you avoid some potentially expensive mistakes.<br /> </p> <p>Once you have your basic online business strategy in place, we can help you with the more crucial component of understanding the internet culture as it relates to your business and your customers. </p> <p>It takes sensitivity and an understanding of the culture of the internet to attract and maintain long-term, loyal customers. </p> <p>Loyal customers are the ones who do your marketing for you and ensure your long-term success. </p> <p>If you have questions about Internet Culture and how it relates to your business, give us a call or use our contact form and send us your question. We would love to speak with you.</p> </div> </div> <div id="methodologyrightgutter"> <img src="assets/Documents Folder.png" /> <h3>Service Catalog</h3> <p>A comprehensive list of all the services that we can help you and your company with. </p> <a href="servicecatalog.html" target="_parent" class="textlink">View Service Catalog</a> <div id="dottedline"><img src="assets/gutterDottedline.gif" /></div> <img src="assets/newsletter-icon-small.jpg" /> <h3>Newsletter Signup</h3> <p>We publish a free monthly Newsletter where we discuss new online tools and techniques to stay ahead of your online competition. </p> <a target=_blank href="http://visitor.constantcontact.com/d.jsp?m=1102433540571&p=oi" class="textlink">Signup Now</a> <div id="dottedline"><img src="assets/gutterDottedline.gif" /></div> <img src="assets/MissionandValues.jpg" /> <h3>Our Values</h3> <p>We would like to share our company's mission statement and core values with you.</p> <a href="ourmissionandvalues.html" class="textlink">Our Mission and Values</a> <div id="dottedline"><img src="assets/gutterDottedline.gif" /></div> <img src="assets/WebsiteLinkssmall.png" /> <h3>Website Links</h3> <p>Here are a few websites that we endorse and have found pretty useful.. </p> <a href="suggestedwebsites.html" target="_parent" class="textlink">Recommended Websites</a> <div id="dottedline"><img src="assets/gutterDottedline.gif" /></div> </div> </div> <div id="F"> <div class="footerInner"> <p class="copyright"><font face="Arial Black">©</font>2009 Nnigma, Inc. 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